Collage: Paula Balondo; Source images: Courtesy of Allure editors and brandsSave StorySave this storySave StorySave this story Ask any beauty editor, and they’ll tell you the best curling mascaras are like falsies in a tube. Unlike formulas that are more focused on dramatic volume or length, curling mascaras lift, fan, and define each lash like…
Collage: Jemeria Davison; Source images: Courtesy of Allure editors and brandsSave StorySave this storySave StorySave this story The best K-beauty at Nordstrom isn’t just about convenience—it’s the curation that makes discovering the best products feel easy. And that shift is intentional. “The growth of K-beauty is really a reflection of how our customer is evolving,”…
Photo: Getty ImagesSave StorySave this storySave StorySave this story I think most makeup wearers can relate when I say my default eyeliner shade is always some take on black or brown. Maybe I'll do charcoal on a really wild day. I even have a couple of shades of blue and purple waiting in the wings…
Courtesy of subjectsSave StorySave this storySave StorySave this story Imagine having a job where you sort through other people's skin dilemmas all day. Now, add in a layer of dealing with the complex concerns around melanated skin; we're talking hyperpigmentation, eczema, and continuously having to convince patients with darker complexions that they do actually need…
Collage: Jemeria Davison; Source images: Courtesy of Allure editors and brandsSave StorySave this storySave StorySave this story The best makeup brush sets can make getting ready a lot easier. Instead of guessing which brushes you actually need—or ending up with five different fluffy ones that all do the same thing—a well-curated set gives you the…
Collage: Jemeria Davison; Source images: Courtesy of brandsSave StorySave this storySave StorySave this story Taking the extra step to prep with one of the best primers for mature skin before getting glam can make a big, hydrating difference. If you're not already a self-identified primer lover, these formulas do way more than help your makeup…
Collage: Jemeria Davison; Source images: Courtesy of brandsSave StorySave this storySave StorySave this story One of our favorite beauty destinations is doing what it does best: a mega savings event (and no, it’s not another Prime Day). Amazon’s Big Spring Sale is in full swing from March 25 through March 31, offering up to 40%…
Getty ImagesSave StorySave this storySave StorySave this story Say it with me now: Oh-oh-oh-oh… opal nails? Taylor Swift may not have written her Fate of Ophelia song “Opalite” about a manicure, but I hear that catchy chorus every time I see her nails! The singer attended the 2026 iHeart Radio Awards in Los Angeles in…
Collage: Paula Balondo; Source images: Courtesy of brandsSave StorySave this storySave StorySave this story If your goal is chasing or maintaining that youthful glow, the best growth-factor serums might be your easiest next step, especially if needles and lasers aren’t your thing. But for the uninitiated, what are growth factors? “Growth factors are proteins that…
Save StorySave this storySave StorySave this story I have a friend deeply averse to the notion of anything remotely toxic so much as brushing up against her skin. She wears no makeup, uses no cosmetic products of any kind except moisturizer when needed, and though I’ve never asked her which cleaning products she uses at…